In a move that could rock the very foundations of the entire nation, Italians are being urged to go on a pasta strike today.
The strike, which would see Italians refusing to buy pasta for a whole 24 hours, is being called for by consumer groups, in response to price increases of 20% that have hit the pasta market.
But producers say the strike targeting Italy's national dish is wrongheaded because the price is linked to a global rise in the cost of grains.
'It's a symbolic strike, which will have no impact,' said Luciano Berardi, commercial director of pasta manufacturer De Cecco, dismissively.
... and he's dead right.